Aerospace Marketing Management
ISBN:
9781461353775
Auflage:
Softcover reprint of the original 1st ed. 2002
Verlag:
Springer US
Land des Verlags:
Deutschland
Erscheinungsdatum:
13.10.2012
Format:
Softcover
Seitenanzahl:
536
Lieferung in 5-10 Werktagen
Versandkostenfrei ab 40 Euro in Österreich
Aerospace Marketing Management is a marketing manual devoted to:
-the aeronautics sector: parts suppliers, aircraft manufacturers, and airlines,
-the space sector: suppliers, integrators, and service providers.
-e-procurement for the purchase strategy,
-interactive communication with websites,
-e-ticketing for the airlines to reach final consumers.
