Beyond Good Company
ISBN:
9781349540105
Auflage:
1st ed. 2007
Verlag:
Palgrave Macmillan US
Land des Verlags:
Vereinigte Staaten
Erscheinungsdatum:
28.01.2008
Format:
Softcover
Seitenanzahl:
280
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The authors have conducted extensive research into the role of business in public life. This book takes a practice-oriented look at corporate citizenship, and uses real, behind the scenes examples from well-known companies to show that for many firms social responsibility is becoming more integrated into corporate strategy.
Schlagwörter
Biografische Anmerkung
BRADLEY GOOGINS is executive director of the Center for Corporate Citizenship at Boston College, USA.
PHILIP MERVIS is a research fellow Center for Corporate Citizenship at Boston College, USA.
STEVEN ROCHLIN is director of research and policy development, Center for Corporate Citizenship at Boston College, USA.
PHILIP MERVIS is a research fellow Center for Corporate Citizenship at Boston College, USA.
STEVEN ROCHLIN is director of research and policy development, Center for Corporate Citizenship at Boston College, USA.
