Schlagwort 'consumer-decision-making'
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The Research Contributions of Donald R. Lehmann to Marketing, Volume 2 Analysis MethodsVerlag:Springer International PublishingHerausgeber:Netzer OdedErscheinungsjahr:2026 -
Misleading Marketing Communication Assessing the Impact of Potentially Deceptive Food Labelling on Consumer BehaviourAuflage:1st ed. 2022Verlag:Springer International PublishingBarratt Daniel, Møgelvang-Hansen Peter, Smith Viktor, ...Erscheinungsjahr:2022 -
Multichannel Commerce A Consumer Perspective on the Integration of Physical and Electronic ChannelsAuflage:Softcover reprint of the original 1st ed. 2015Verlag:Springer International PublishingTrenz ManuelErscheinungsjahr:2016
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Multichannel Commerce A Consumer Perspective on the Integration of Physical and Electronic ChannelsAuflage:2015Verlag:Springer International PublishingTrenz ManuelErscheinungsjahr:2015
