Schlagwort 'consumer-psychology'
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Nostalgia Marketing Rekindling the Past to Influence Consumer ChoicesAuflage:2023Verlag:Springer International PublishingPichierri MarcoErscheinungsjahr:2024 -
Globally-Minded Marketing A Cultural Approach to Building Iconic BrandsAuflage:1st ed. 2024Verlag:Springer International PublishingRodas Maria A., Torelli Carlos J.Erscheinungsjahr:2024 -
Sensory Marketing in Retail An Introduction to the Multisensory Nature of Retail StoresAuflage:1st ed. 2023Verlag:Springer International PublishingLindblom ArtoErscheinungsjahr:2023
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Consumption, Production, and Entrepreneurship in the Time of Coronavirus A Business Perspective of the PandemicAuflage:1st ed. 2022Verlag:Springer International PublishingHerausgeber:Gallitto Elena, Massi Marta, Harrison PaulErscheinungsjahr:2023
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Nostalgia Marketing Rekindling the Past to Influence Consumer ChoicesAuflage:2023Verlag:Springer International PublishingPichierri MarcoErscheinungsjahr:2023
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Consumption, Production, and Entrepreneurship in the Time of Coronavirus A Business Perspective of the PandemicAuflage:1st ed. 2022Verlag:Springer International PublishingHerausgeber:Gallitto Elena, Massi Marta, Harrison PaulErscheinungsjahr:2022
