Innovation in India
ISBN:
978-0-230-30067-5
Auflage:
2012
Verlag:
Palgrave Macmillan, Palgrave Macmillan UK
Land des Verlags:
Vereinigtes Königreich
Erscheinungsdatum:
16.11.2012
Format:
Hardcover
Seitenanzahl:
130
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Examines the shift in leading companies in India towards greater 'value added' and innovative work. Is the move towards greater levels of innovation the future of the services off-shoring industry in India?
Schlagwörter
Biografische Anmerkung
K. BALAKRISHNAN is Professor of Marketing at the SDM Institute for Management, Mysore, India
BARNALI CHAKLADER is Associate Professor of Finance at the Institute of Management Technology, Ghaziabad, India
RAJAT GERA is Associate Professor of Marketing Management at the Institute of Management Technology, Ghaziabad, India
PHANISH PURANAM is Professor of Strategy and Entrepreneurship and Co-Director of the Aditya Birla India Centre at London Business School, UK
DORIS RAJAKUMARI JOHN is Professor of Marketing at Chennai Business School, Chennai, India
ANANTHI RAJAYYA is a lecturer at the Albertian Institute of Management, Cochin, India
SATHYANARAYANAN RAMACHANDRAN is Professor of Marketing at Chennai Business School, Chennai, India
VRAJLAL K SAPOVADIA is Professor of Finance and Accounting at IIM Indore, Indore, India
