mir: Management International Review
ISBN:
978-3-409-12389-1
Auflage:
2003
Verlag:
Betriebswirtschaftlicher Verlag Gabler
Land des Verlags:
Deutschland
Erscheinungsdatum:
20.03.2003
Herausgeber:
Reihe:
mir Special Issue
Format:
Softcover
Seitenanzahl:
145
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Even though Internet business no longer makes headlines, the Internet does affect the management of international business operations in ways that to a large extent remain unresolved. This book reflects on the basics of the empirical evidence of the last years during which firms have pursued the commercial opportunities of the Internet.
Schlagwörter
Biografische Anmerkung
Bent Petersen ist Associate Professor of International Business, Department of International Economics and Management at the Copenhagen Business School.









