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Rational Investing

Perspectives from Behavioral Finance, Neuroeconomics and AI
ISBN:
978-3-03-213368-7
Verlag:
Springer International Publishing
Land des Verlags:
Schweiz
Erscheinungsdatum:
25.04.2026
Autoren:
Format:
Hardcover
Ladenpreis
142,99EUR (inkl. MwSt. zzgl. Versand)
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Combining economic theory with practical insights, the book explores major obstacles to rational, informed investing, how psychological biases, social media bombardment and advancements in AI  shape financial and emotional decisions. Integrating perspectives from behavioral finance and neuroeconomics into personal finance, the book advances research in this field outlining practical long-term wealth and health management strategies. Since full rationality doesn't exist, it proposes "Real Feel" notion as closer to rationality and "I Feel" as closer to irrationality. With these notions and by choosing reference point within the triadic system we live in (Deterministic-Stochastic-Divine) book clarifies differences in experiencing and outcomes of the decision-making. All these explain contrast feelings to Daniel Kahneman assisted suicide and how possibility of buying guaranteed years of life changes psychological experiencing of money and Prospect theory value function and why money may become postmoney. This will be a fascinating read for academics and professionals working on finance, asset management, behavioral finance and economics, artificial intelligence.

Biografische Anmerkung

Boyan Ivantchev holds a PhD from the Warsaw School of Economics and is an alumnus of the Harvard Kennedy School. With over 25 years of experience in Capital Markets, FX, and Private Equity, he is a licensed stockbroker and former economic adviser to Bulgaria's Deputy Prime Minister (2005-2009). In academia, his research expertise lies in behavioral finance, and he pioneered the fMRI neuroeconomics research group in Bulgaria.