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Relevance of International Experience in a Globalized World

ISBN:
978-3-8487-0370-8
Verlag:
Nomos
Land des Verlags:
Deutschland
Erscheinungsdatum:
03.06.2013
Autoren:
Format:
Softcover
Seitenanzahl:
167
Ladenpreis
29,90 EUR (inkl. MwSt. zzgl. Versand)
Lieferung in 3-4 Werktagen Versandkostenfrei ab 40 Euro in Österreich
Hinweis: Da dieses Werk nicht aus Österreich stammt, ist es wahrscheinlich, dass es nicht die österreichische Rechtslage enthält. Bitte berücksichtigen Sie dies bei ihrem Kauf.
The book draws on four studies that examine international experience as relevant factor of influence in the decision-making process within an international context. The first chapter discusses the need of research regarding relevance and measurability of the construct “international experience” (IE). The second chapter deals with the following issues on the basis of three studies: 1. With respect to the Theory of Planned Behavior by Ajzen, is IE after all more than just a background factor? 2. What relation is there between IE and Goal and Implementation Intention? 3. What practical influence does IE have regarding the decision on market entry? The third chapter investigates on the basis of another study what interdependencies exist between the internationality of a venture’s management and the venture itself.