Resilience in the Hospitality and Travel Industry in Africa
This book examines the resilience of the tourism, hospitality, and travel industries in Africa, addressing a notable gap in academic research. It explores how these sectors have adapted to various challenges, with a special focus on the impact of COVID-19 and the subsequent journey towards recovery and sustainability.
Key topics include resilience strategies in hospitality and travel, food production and consumption aligned with Sustainable Development Goals, food waste management, and the effects of erratic weather on tourism. The book offers unique insights into changing customer preferences, the performance of tourism accommodations post-COVID-19, and business strategies that influence industry resilience across Africa's diverse regions.
Providing original research and insights dedicated exclusively to resilience in the African context, this book includes contributions from all 52 African countries. Its comprehensive coverage of varied topics makes it a valuable resource for academics, researchers, and industry professionals. By addressing both theoretical and practical aspects, it aims to enhance understanding and contribute to the future resilience and sustainability of Africa's tourism and hospitality sectors.
Dr. Peter Chihwai is an Adjunct Professor with the Vaal University of Technology, specializing in Tourism and Integrated Communication and a Research Associate with Walter Sisulu University. He has authored and edited books with Springer and Lambert Academic Publishers, including "Covid-19 Impact on Tourism Performance in Africa" and "Tourism Marketing and Management." His work includes peer-reviewed journal articles and book chapters. With extensive experience in marketing, management, and communication, Dr. Chihwai has also lectured and trained in various fields, including public relations and journalism. He holds a Master of Commerce in Marketing Strategy and a Doctor of Business Administration. He is an active member of professional institutes and an assessor for several Sectoral Education and Training Authorities (SETAs).
