Rhetoric Online
ISBN:
9781433113291
Verlag:
Peter Lang Publishing Inc. New York
Land des Verlags:
Vereinigte Staaten
Erscheinungsdatum:
27.01.2012
Bearbeiter:
Reihe:
Frontiers in Political Communication
Format:
Softcover
Seitenanzahl:
170
Lieferung in 3-4 Werktagen
Versandkostenfrei ab 40 Euro in Österreich
The second edition of Rhetoric Online: The Politics of New Media has been extensively revised and expanded in order to systematically examine how rhetorical theory can be applied to political activity across a wide range of new media technologies. Warnick and Heineman study the web as a public sphere, touching on how websites, social media, smartphone applications, blogs, viral video, and web-based anti-institutional practices such as hacktivism impact everything from electoral politics to activism. Furthermore, they provide critical insight into how rhetoricians might consider existing theories of persuasion, identity, narrative, intertextuality, social movements, and more in the context of evolving new media technology. This edition contains completely new chapters on viral video, social identity and social media, and anti-institutional politics online.
Schlagwörter
Internet
Communication
Rhetorik
Online
Rhetoric
Erika
Jones
Hendrix
David
Political Communication
Social Movements
Mary
Mitchell
McKinney
social networking
Barbara
Stuckey
Persuasion
Bruce
Gronbeck
Clifford
Wide
public discourse
interactivity
political campaigns
media activism
counterpublics
digital aesthetics
Heineman
intertextuality
Journalism Studies
viral video
Warnick
Biografische Anmerkung
Barbara Warnick is Professor and Chair in the Department of Communication, University of Pittsburgh. Her research focuses on the rhetorical theory and criticism of persuasion in online public discourse.
David S. Heineman is an Assistant Professor in the Department of Communication Studies at Bloomsburg University. His primary research interests are located at the intersection of rhetorical theory and criticism and new media technologies.
David S. Heineman is an Assistant Professor in the Department of Communication Studies at Bloomsburg University. His primary research interests are located at the intersection of rhetorical theory and criticism and new media technologies.
