Social Media and Strategic Communications
ISBN:
9781349449477
Auflage:
1st ed. 2013
Verlag:
Palgrave Macmillan UK
Land des Verlags:
Vereinigtes Königreich
Erscheinungsdatum:
01.01.2013
Herausgeber:
Format:
Softcover
Seitenanzahl:
238
Lieferung in 5-10 Werktagen
Versandkostenfrei ab 40 Euro in Österreich
Social Media and Strategic Communications provides truly comprehensive and original scholarly research that exhibits the strategic implementation of social media in both advertising and public relations.
Schlagwörter
Biografische Anmerkung
Genelle I. Belmas, California State University, Fullerton, USA
Linda Thorsen Bond, Stephen F. Austin State University, USA
Heather Carithers, marketing and public relations professional, USA
Catherine A. Coleman, Texas Christian University, USA
Everette E. Dennis, Northwestern University, Qatar
Melissa D. Dodd, State University of New York, Oswego, USA
Karen Freberg, University of Louisville, USA
Meghan Graham, media relations practitioner, USA
Sara Green-Hamann, postgraduate researcher, USA
Holly Kathleen Hall, Arkansas State University, USA
Sara Steffes Hansen, University of Wisconsin Oshkosh, USA
Casey Hart, Stephen F. Austin State University, USA
Nicole Hendricks, postgraduate researcher, USA
Myleea Hill, Arkansas State University, USA
Yan Jin, Virginia Commonwealth University, USA
Jin Kyun Lee, University of Wisconsin Oshkosh, USA
Seungae Lee, postgraduate researcher, USA
Regina Lewis,University of Alabama, USA
Shana Meganck, postgraduate researcher, USA
Marcus Messner, Virginia Commonwealth University, USA
Vivian Medina-Messner, Virginia Commonwealth University, USA
Sally Norton, public health research consultant and wellness educator, USA
Michael J. Palenchar, University of Tennessee, USA
Mary Jackson Pitts, Arkansas State University, USA
Scott C. Quarforth, postgraduate researcher, USA
John C. Sherblom, University of Maine, USA
Jae-Hwa Shin, University of Southern Mississippi, USA
Brian G. Smith, Purdue University, USA
Don W. Stacks, University of Miami, USA
Daxton R. "Chip" Stewart, Texas Christian University, USA
Brandi A. Watkins, postgraduate researcher, USA
