Start-up
ISBN:
978-3-319-94546-0
Auflage:
Second Edition 2019
Verlag:
Springer International Publishing
Land des Verlags:
Schweiz
Erscheinungsdatum:
22.08.2018
Reihe:
Management for Professionals
Format:
Hardcover
Seitenanzahl:
146
Lieferung in 5-10 Werktagen
Versandkostenfrei ab 40 Euro in Österreich
Many people dream of starting their own business one day, but are not sure how to make it a reality, or whether they will succeed. In this book the author presents a comprehensive user guide for aspiring entrepreneurs, and provides expert advice and guidance on every major aspect of launching a new business. Step-by-step, this inspiring and highly readable book explains how would-be entrepreneurs can evaluate the strength of their business idea, protect their inventions, understand the legal steps and responsibilities involved in forming a company, position their products in the market, create a business plan and acquire financing.
Featuring case studies, practical exercises and tips, the book helps to demystify the process of starting a new business, giving readers the confidence to start up, and greatly increasing the chances of their entrepreneurial dream becoming a reality. It also offers a valuable learning resource for entrepreneurship and start-up clubs atuniversities and business schools.
Schlagwörter
Biografische Anmerkung
Before setting up his own management consultancy business, Hi Consulting, in 2002, Tom Harris was a lecturer and led an academic research group in a top ranked university department, then spun-out a medical device company which went on to win awards for product innovation. Tom’s current business supports and monitors funded R&D collaborations and assists start-up and developing businesses develop, grow and export.
