Strategy Scout
ISBN:
978-3-642-43287-3
Auflage:
2013
Verlag:
Springer Berlin
Land des Verlags:
Deutschland
Erscheinungsdatum:
23.06.2015
Reihe:
Management for Professionals
Format:
Softcover
Seitenanzahl:
211
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There is a much better chance to politically establish a strategy in your company if strategy development is already tactically thought-out and all involved persons are included in an intelligent manner. This book demonstrates how to shape this process to ensure that a sustainable strategy is generated that ensures economic stability, uniquely positions the company and can readily be implemented. After all, strategy for its own sake is worthless - what counts is implementation and results. The centre stage of strategy process is taken by the intelligent use and combination of methodological tools. Numerous case studies from enterprises and medium-sized businesses illustrate strategy work in a vivid and clear manner.
