The Changing Global Context of International Business
ISBN:
9781349432400
Auflage:
1st ed. 2003
Verlag:
Palgrave Macmillan UK
Land des Verlags:
Vereinigtes Königreich
Erscheinungsdatum:
01.01.2003
Format:
Softcover
Seitenanzahl:
371
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This book explores 4 key issues in the world economy: the changing context of international business, the continuing pace of economic integration, international joint ventures and knowledge management. More specifically the book explores how each of the issues affects the strategies of multinational enterprises (MNEs). The book takes into account the moral basis of global capitalism, made all the more important after the events of 11 September 2001. Peter Buckley is a world renowned expert in the field of international Business.
Biografische Anmerkung
MARTIN CARTER Lecturer in Economics, Leeds University Business School
MARK CASSON Professor of Economics, University of Reading
JEREMY CLEGG Jean Monnet Senior Lecturer in European Integration and International Business Management, Leeds University Business School
ADAM CROSS Senior Lecturer in International Business, Leeds University Business School
RON EDWARDS
NICOLAS FORSANS Lecturer in Strategic Management, Leeds University Business School
KEITH GLAISTER Professor of International Strategic Management, Leeds University Business School
KEVIN RILEY Lecturer in Economics, Leeds University Business School
HEINZ TÜSELMANN
STEPHEN YOUNG Professor of Marketing, University of Strathclyde
