The Digital Transformer’s Field Guide
Digital transformation initiatives often fail, not due to a lack of vision, but because engineers and leaders lack actionable frameworks to navigate their complex technical-human trade-offs. Written for a broad range of readership from students to executives, this book bridges the critical gap between strategy and execution. It equips readers with proven decision-making tools for designing sustainable, ethical systems—from legacy modernization and AI ethics to green coding and frugal innovation—while helping develop leadership competencies.
The book bridges theory and practice in two separate parts. Part 1 of the book covers technologies and tools that are instrumental in managing transformations initiated by digital technologies. Part 2 presents exemplary applications of digital transformation. The focus is on presenting successes and failures of case studies drawn from different geographies, industries, and market conditions. Discussions in this part demonstrate buildable solutions, system design, and measurable outcomes of digital transformations.
Dr. Dilek Cetindamar is the Professor of Contemporary Technology Management at the School of Computer Science at UTS. Her main interests and research topics are Digital Transformations, Entrepreneurship, and Technology & Innovation Management. She serves in various prestigious journals, including IEEE Transactions on Engineering Management, where she is the Senior Department Editor for the Technology Management track.
Dr. Youngjung Geum is an Associate Professor at the Department of Industrial Engineering at Seoul National University. Her areas of interest are data-driven technology planning, new product/service innovation, data-driven innovation management, and technology roadmapping.