The Financial Times Guide to Starting a Business
Are you looking to start a business? Build your entrepreneurial mindset?
Helping you from start to finish, this comprehensive, practical and user-friendly book contains everything you need to know about starting a business. As well as assessing and finessing your idea, youll learn about marketing, sales, finance, legal structures, and operations. Youll also discover how to build your entrepreneurial mindset, and confidence and avoid common pitfalls.
Mike Foster, The Entrepreneurs Mentor, is an experienced, strategic business coach and mentor who has supported hundreds of business owners to start, develop, scale and grow.
Having managed a team of business start-up managers for a high-street bank, he went on to help a start-up leisure business spinning out of the district council.
Mike has started and developed six of his own businesses and sold three, before moving into a mentoring role in 2013.