Wirtschaft
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Behind Ethical Consumption Purchasing motives and marketing strategies for organic food products, non-GMOs, bio-fuelsVerlag:Peter Lang Group AG, International Academic PublishersGuido GianluigiErscheinungsjahr:2009 -
The Salience of Marketing Stimuli An Incongruity-Salience Hypothesis on Consumer AwarenessAuflage:2001Verlag:Springer USGuido GianluigiErscheinungsjahr:2001
