Wirtschaft
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B2B Brand Management Incorporating Performance Branding, Transformative Marketing and Artificial IntelligenceAuflage:Second Edition 2025Verlag:Springer International PublishingKotler Philip, Pfoertsch WaldemarErscheinungsjahr:2026 -
B2B Brand Management Incorporating Performance Branding, Transformative Marketing and Artificial IntelligenceAuflage:Second Edition 2025Verlag:Springer International PublishingKotler Philip, Pfoertsch WaldemarErscheinungsjahr:2025 -
An Instructor's Manual to H2H Marketing Case Studies Teach Human-to-Human Marketing EffectivelyAuflage:1st ed. 2024Verlag:Springer International PublishingKotler Philip, Pfoertsch Waldemar, Sponholz Uwe, ...Erscheinungsjahr:2024
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H2H Marketing The Genesis of Human-to-Human MarketingAuflage:1st ed. 2021Verlag:Springer International PublishingKotler Philip, Pfoertsch Waldemar, Sponholz Uwe, ...Erscheinungsjahr:2020
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Transformational Sales Making a Difference with Strategic CustomersAuflage:Softcover reprint of the original 1st ed. 2016Verlag:Springer International PublishingDingena Marian, Kotler Philip, Pfoertsch Waldemar, ...Erscheinungsjahr:2016
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Transformational Sales Making a Difference with Strategic CustomersAuflage:1st ed. 2016Verlag:Springer International PublishingDingena Marian, Kotler Philip, Pfoertsch Waldemar, ...Erscheinungsjahr:2015
