Market Leader Through Service Excellence
ISBN:
978-3-8487-7520-0
Verlag:
Nomos
Land des Verlags:
Deutschland
Erscheinungsdatum:
13.01.2023
Herausgeber:
Reihe:
Reihe Dienstleistungsmanagement I Dienstleistungsmarketing / Service Management I Services Marketing Series
Format:
Softcover
Seitenanzahl:
237
Lieferung in 3-4 Werktagen
Versandkostenfrei ab 40 Euro in Österreich
Excellent service does not just happen by itself. Best-in-class companies worldwide use concepts that have established themselves under the label “service excellence.” The edited volume “Market Leader Through Service Excellence – World-Class Approaches to Managing Excellent Services” is dedicated to the essential question of how service excellence is implemented and lived by and in successful companies. The structure of the book is based on the model of service excellence as it is anchored in the ISO standard 23592:2021. To this end, proven experts from various industries present best practices demonstrating successful ways to implement service excellence.
With contributions from
Ferri Abolhassan, Björn Becker, Sabine Börnsen, Philippe Clarinval, Svenja Daniel, Matthias Gouthier, Enrico Jensch, Juliane Köninger, Michael Moritz, Christian Polenz, Matthias Raquet, Christopher Rastin, Carsten K. Rath and Kristina Rodig.
