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The Future of E-commerce

Innovations and Developments
ISBN:
978-3-03-155224-3
Auflage:
2024
Verlag:
Palgrave Macmillan, Springer International Publishing
Land des Verlags:
Schweiz
Erscheinungsdatum:
26.04.2024
Autoren:
Format:
Hardcover
Seitenanzahl:
320
Ladenpreis
186,99EUR (inkl. MwSt. zzgl. Versand)
Lieferung in 5-10 Werktagen Versandkostenfrei ab 40 Euro in Österreich

The e-commerce industry is growing year by year, with the COVID-19 pandemic having greatly accelerated this process. In response to the massive growth, this book analyses future trends in e-commerce, focusing on its importance in some parts of the economy as well key innovations, which include future logistics solutions such as automated delivery robots.

The most extensive part of the book is dedicated to exploring virtual reality in e-commerce, where the author presents research on the usage of VR goggles in online stores and discusses the potential advantages and threats. Also covering key topics such as the future of payment methods, AR as an e-commerce enhancement and the direction of its development, as well as AI methods (such as ChatGPT to generate content in an online shop), this book is a key resource for anyone studying e-business.

Biografische Anmerkung

Grzegorz Chodak is Associate Professor at the Department of Artificial Intelligence, Wrocław University of Science and Technology, Poland. He is a specialist in the area of E-commerce, Social Media, Internet Marketing and Logistics Management as well as Artificial Intelligence.