The Strategy Process
ISBN:
9781349430666
Auflage:
Softcover reprint of the original 1st ed. 2002
Verlag:
Palgrave Macmillan UK
Land des Verlags:
Vereinigtes Königreich
Erscheinungsdatum:
01.01.2002
Format:
Softcover
Seitenanzahl:
280
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This book investigates strategy formulation by comparing military & Business practices. It assesses whether the strategy process in the business field also prevails in the military context. Based on interviews and case studies, the author uses a framework of influences including organisation, leadership, risk, theory and context to consider the areas of similarity and difference. While significant parallels can be found, greater importance is placed on the formulation of aims and goals, and the identification and training of leaders in the military. This provides valuable lessons for business strategists.
Schlagwörter
Biografische Anmerkung
ROBERT GRATTAN served for thirty years in the Royal Air Force, reaching the rank of Group Captain. He instructed in the RAF Staff College. After ten years in the electronics industry, he became a visiting lecturer in the School of Strategic Management at the University of the West of England.
Strategic Management: A Competitive Advantage Approach, Concepts and Cases, Global Edition
Erscheinungsjahr:
2025
