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Entrepreneurship, Business and Economics - Vol. 1

Proceedings of the 15th Eurasia Business and Economics Society Conference
ISBN:
978-3-319-80173-5
Auflage:
Softcover reprint of the original 1st ed. 2016
Verlag:
Springer, Springer International Publishing
Land des Verlags:
Schweiz
Erscheinungsdatum:
25.04.2018
Reihe:
Eurasian Studies in Business and Economics
Format:
Softcover
Seitenanzahl:
588
Ladenpreis
219,99EUR (inkl. MwSt. zzgl. Versand)
Lieferung in 5-10 Werktagen Versandkostenfrei ab 40 Euro in Österreich

This volume of Eurasian Studies in Business and Economics focuses on latest results from entrepreneurship and SME research, Human Resources, along with a focus on the Tourism industry. The first part deals with topics ranging from entrepreneurial intentions, social entrepreneurship and technological entrepreneurship to EU policies such as the 7th Framework program. Bridging the themes, the second part on Human Resources and General Management deals with human capital issues, labor force education, employer branding and aligning HR practices to knowledge management outcomes. The third part in particular concentrates on the tourism industry in exploring innovative marketing strategies, WEB 2.0 Challenges, tourism product innovation, and success in international markets.

Schlagwörter